Show your heart for maternal health #Heart4MaternalHealth

This campaign is very close to my heart.  I hope you’ll join me, snap a pic and share over social media your support for maternal health.  Approximately 830 women worldwide die from pregnancy or childbirth-related complications each day. This Mother’s Day, ADRA Canada is asking Canadians to show their heart for Maternal, Newborn and Child Health (MNCH) by helping to bring attention to the issue through social media.

I could have been one of those 830 women.  I had to take blood thinners throughout my pregnancy to avoid a stroke.    You see, I’ve had two mini-strokes(TIA’s) whilst on the birth control pill.  An increase in estrogen can cause your blood to clot and knock on wood I have fully recovered.  Although I still wonder at times.  I have been blessed that all of my pregnancies turned out to be normal but I know it’s something to not take for granted.  With hypertension in my family, other issues could have arisen but didn’t.   Some mothers-to-be don’t have access to our healthcare, our resources, our abundances.    Nutrition is one of them as well as healthcare screening. 

“Pregnancy is a time for full hearts and joy, but because of poor maternal health in developing countries and remote communities, it often ends in heartbreak,” says James Astleford, Executive Director, ADRA Canada. “In Cambodia, Myanmar, Philippines and Rwanda, the most significant causes of maternal and child mortality are high rates of acute and chronic malnutrition of mothers and children. If babies don’t receive enough nutrition within the first 1,000 days of life, the brain does not develop properly and this is irreversible. These deaths and consequences of severe malnutrition are preventable. By increasing awareness of MNCH among Canadians, we are sending a message of hope and support – encouraging more Canadians to take action.”

Show Your #Heart4MaternalHealth! A part of ADRA Canada’s EMBRACE project – a four-year initiative, primarily funded by the Government of Canada. Click To Tweet


Canadians are encouraged to visit to follow ADRA Canada’s journey and learn more about the EMBRACE project.  ADRA Canada was honoured to be selected as one of the top recipients of Partnership for Strengthening Maternal, Newborn and Child Health (PSMNCH) funding for the EMBRACE program. EMBRACE (Enhancing Maternal, Child and Newborn Health in Remote Areas through Revitalized Health Care and Community Engagement) aims to improve and save the lives of mothers and children in extremely vulnerable areas of Cambodia, Myanmar, Philippines and Rwanda by improving access to quality health services and enhancing nutrition. EMBRACE is expected to contribute directly to the improved health of approximately 100,000 people, including approximately 33,000 children. 

So please join me, I’d love to see your photo’s on Everything Mom and Baby Facebook.  Join the #Heart4MaternalHealth movement by sharing a photo or video with your hand placed over your belly button in the shape of a heart and encouraging your followers to participate in this powerful campaign.


  1. Elizabeth Vlug | 17th May 17

    We often take pregnancy and birth for granted. What a wonderful campaign.

  2. Janet M | 17th May 17

    Thank you for this post. it is so important.

  3. Cheryl H | 17th May 17

    love this initiative

  4. Wendy Hutton | 17th May 17

    great to info to know thanks for sharing

  5. Lynda Cook | 17th May 17

    I never knew the death rate was so high, sure makes you think

  6. Carolyn | 17th May 17

    I wish social media was around when I was pregnant as I could have benefited from so much more information and community.

  7. kathy downey | 17th May 17

    Thanks for sharing,it’s so important !

  8. Heidi C. | 17th May 17

    This is such an important campaign as it touches every corner of the world. My belly button is all distorted because of my two twin pregnancies and i have a giant C-section scar but i would show them off proudly as i have 4 beautiful, healthy children as a result!

  9. Anne Taylor | 17th May 17

    Thank you for sharing this with us! Very important information!

  10. June Murphy | 17th May 17

    Great way to raise awareness. Knowledge is key

  11. Judy Cowan | 17th May 17

    Great campaign, sharing 🙂

  12. charityk | 17th May 17

    great article

  13. Jody Barney | 18th May 17

    An amazing initiative!

  14. Wayne Couzens | 18th May 17

    I will tell my daughter about your site

  15. CalviN F. | 18th May 17

    Meaningful movement!

  16. Sande | 18th May 17

    Thank you for taking the time to publish such helpful and personal information.

  17. Elizabeth Matthiesen | 18th May 17

    That is an astonishingly high number per day. In this day and age it’s important that this message is spread – sharing.

  18. Melissa Black | 19th May 17

    #Heart4MaternalHealth such an important topic!

  19. Theresa C. | 19th May 17

    What a lovely article – thank you for posting it.

  20. Victoria Ess | 19th May 17

    That number is heartbreaking.

  21. Maria | 19th May 17

    WOW had no idea that the death rate was that high

  22. kathy downey | 19th May 17

    A a wonderful campaign.

  23. Catherine Robichaud | 19th May 17

    Wow much higher number than I expected. Wonderful campaign

  24. Florence Cochrane | 20th May 17

    Thanks your sharing the information. A great campaign #Heart4MaternalHealth.

  25. Valerie | 21st May 17

    Always open to new learning! Thank you ☺

  26. AD | 21st May 17

    Definitely a great campaign; so important to have support and have this information.

  27. Elizabeth Matthiesen | 21st May 17

    We often take it for granted that being pregnant means having a baby and all being well with both mother and child. Unfortunately that isn’t always the case. It’s shocking that the death rate is so high. Then there’s also postnatal depression which also sometimes results in the death of a mother.

  28. Tania B | 22nd May 17

    Such an amazing project. Thanks for highlighting this incredible program!

  29. Cheryl | 23rd May 17

    Oh wow! This is a great project for a good cause. I had no idea this was happening and think it’s an important cause we should do something about. Thanks for sharing this message with us.

  30. GoMama247 | 23rd May 17

    The article is really informative. New moms should take care of themselves.

  31. kathy downey | 29th May 17

    I’m shocked how high the death rate was so high

  32. kathy downey | 30th May 17

    sharing this for friends!

Leave A Comment

Your email address will not be published. Required fields are marked *